5 Ways GDPR Will Impact Your Translation Process

Posted by Dynamic Language Apr 19, 2018

The deadline for the General Data Protection Regulation (GDPR) to take effect is fast approaching. By May 25, 2018, organizations must be fully compliant with the new data protection regime for EU citizens. Non-compliance will result in more severe fines and penalties than those currently imposed for the Data Protection Directive that the GDPR is replacing. 

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Topics: Translation, Marketing, Inbound Marketing, business, Language Service Provider

8 Tips Before Localizing Multilingual eLearning

Posted by Dynamic Language Feb 5, 2018

Forbes states that only 10 percent of companies report having a language learning system in place that is completely aligned with the organization's strategic training initiatives. This could prove disastrous for businesses that hope to compete in the global market. A high-quality, multilingual eLearning platform is more likely now than ever to be the solution in order for a business to not only compete, but succeed on a global scale when it comes to training their staff, contractors, and other stakeholders.

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Topics: Localization, Translation, Education Industry

Challenges of Translating Legal Documents - What You Need to Know

Posted by Dynamic Language Jan 19, 2018

Translating for the legal industry is often complex, requiring a depth of knowledge of technical terms and their underlying meanings that far surpasses other fields. In the legal industry, perhaps more than in any other, professional translations are necessary to ensure understanding and avoid significant potential liability associated with inaccurate information or misleading translations. 

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Topics: Translation, Globalization, Legal, Legal Translation

Translating for the 2018 Winter Olympic Games

Posted by Dynamic Language Jan 10, 2018

The 2018 Olympic Winter Games in PyeongChang, South Korea are almost here. While the preparations for such a massive and exciting global event are always extensive, one of the largest hurdles organizers and attendees have to clear is the language barrier. Because the Olympic Games bring together participants from all over the globe, it doesn't matter where the games are centralized -- language barriers are bound to exist at each and every Olympic Games.

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Topics: Translation, Marketing, Globalization, entertainment

Preparing Your Business for the EU’s GDPR: What You Need to Know

Posted by Dynamic Language Jan 4, 2018

Although new compliance measures were passed in April 2016 regarding the General Data Protection Regulation (GDPR), many businesses are scrambling to implement new measures to meet the May 25, 2018 deadline. In order to ensure compliance, companies much start assessing and planning now.  Understanding the foundation for the GDPR can help companies identify the areas that they need to improve.

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Topics: Translation, Globalization

The Dangers of Not Using Qualified Medical Interpreters and Translators

Posted by Dynamic Language Dec 26, 2017

Not being able to speak in the same language as the people around you makes navigating through daily life complicated, but it's more than nuisance when you're not well. Not being able to communicate to your healthcare providers is downright dangerous and potentially fatal. For instance, complications from improperly administered prescription drugs, lack of preventive care and lack of regular access to the medical system are just a few of the negative outcomes resulting from language barriers.

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Topics: Interpretation, Translation, Healthcare, Communication

Tips for Cutting Translation Costs in 2018

Posted by Dynamic Language Dec 20, 2017

As globalization continues to increase, so does the need for translation services. CNBC reported that the need for interpreters and translators has dramatically increased due to the amount of content in the world is growing exponentially. The employment outlook for those in the translation and interpreting industry is estimated to grow by 29 percent through 2024. This means your company may need to budget more to ensure you have enough to adequately cover translation and localization services. However, there are several steps you can take to control your translation costs in the upcoming year, ensuring that you’re getting the most “bang for your buck.”

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Topics: Interpretation, Translation, Language Service Provider

Why Transcreation Should Matter to You

Posted by Dynamic Language Dec 8, 2017

Language isn't the only barrier to communication between cultures -- how people perceive words and images can obscure the message. A deep understanding of the nuances of the target culture is needed to successfully transmit ideas across borders.

Carrying a concept from one language to another in a way that retains the original message requires more than fluency in the language. Translating with the intention of maintaining cultural relevance calls for a more strategic and creative solution, specifically: transcreation.

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Topics: Transcreation, Localization, Translation, Advertising, Marketing

5 Tips for Maximizing Online Retail Success

Posted by Dynamic Language Dec 6, 2017

 You’ve undoubtedly seen websites with options for different versions available in multiple languages. In a lot of cases, the localized version in your own language may seem stilted and unappealing, and often poorly translated. Branding and marketing are essential in any language and any market. If you’re not able to make a good impression on your customers in a foreign market, or make your site easy for them to understand and use, then what’s the point of selling in that market at all? You’d be wasting money maintaining a service that people disinterested in.

The process of expanding into foreign retail markets begins with having your website translated and localized into all target languages and locales, so that local customers in those countries can navigate with ease. You figure it’s a simple first step: compile the text from your current website and run it through Google Translate, and you’ll be all set, right? 

Not quite. Even if machine translation could offer a perfect, word-for-word translation of your content (which it can’t), there are many more factors to consider when translating your site besides just the words on the screen. Here are five points to consider when localizing retail websites for foreign markets.

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Topics: Localization, Translation, Marketing, Retail Industry

Localization Glossary: Industry Terms You Should Know [Infographic]

Posted by Dynamic Language Dec 1, 2017

Each industry tends to have their own jargon, so of course, the language service industry nearly has a language of its own! It primarily consists words that are at least eleven letters in length and usually end in -ation. Considering this suffix denotes an action or process, it only makes sense that the many processes involved in translation have this ending. But don’t fret, we've compiled a quick guide to help you navigate the most-know terms of this industry.

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Topics: Localization, Translation, Marketing, Project Management, Language Service Provider