Although new compliance measures were passed in April 2016 regarding the General Data Protection Regulation (GDPR), many businesses are scrambling to implement new measures to meet the May 25, 2018 deadline. In order to ensure compliance, companies much start assessing and planning now. Understanding the foundation for the GDPR can help companies identify the areas that they need to improve.
What is the GDPR?
The GDPR is a regulation that requires companies to protect the personal data and privacy of their consumers who reside in the European Union and when the transactions occur within European Union member states. The GDPR establishes a new standard for consumer rights as it expands the definition of personal identification information. Those companies that do not comply with the GDPR standards can be fined or face other administrative penalties. The provisions are the same across all member states of the European Union, but the standard is high.
Impact of GDPR
Companies will need to take thoughtful steps in implementing programs and measures to comply with the GDPR. Multilingual global businesses will need to begin assessments and start planning for the changes to come. Companies must provide the same level of protection for a customer's IP address and cookie data as they do for their Social Security number. Two out of three companies in the United States think that the GDPR will force them to consider new strategies in Europe. Due to the significant impact of GDPR, it is important that all members of the supply chain understand the GDPR requirements and have this information translated in their native language.
Who Must Adhere to GDPR Requirements?
Any business that maintains personal information about citizens of the European Union must adhere to the GDPR requirements even if they do not operate a separate business location in the European company. The requirements apply to the following businesses:
- Any business in the European Union
- Any business that processes personal data for citizens in the European Union
- Any business that has more than 250 workers, or fewer than 250 workers but processes data that impacts consumers in the European Union, which occurs sometimes or includes certain kinds of personal information.
Businesses that operate in more than one European member state must make GDPR available to managers and key stakeholders in each locale in their native language so that they are fully aware of the new measures that must be put in place.
Penalties for Non-Compliance
Businesses that do not comply with the new security measures required by the GDPR can face penalties of up to €20 million or 4 percent of global annual turnover, whichever is higher. To avoid these penalties, businesses should ensure all policies are translated in the languages their stakeholders use.
Preparing for GDPR
The GDPR requires companies to modify the way that they process, store and protect consumer data. Some steps to prepare for this transition include:
Make It a Priority
Business owners must emphasize the urgency to prepare now for the GDPR.
Involve All Stakeholders
Implementing GDPR-compliant policies cannot rest only on IT professionals. All members of the organization should be aware of GDPR requirements and know how to comply with them.
Create a Data Protection Plan
Businesses need to create data protection plans that align with GDPR requirements and include it in multiple languages.
Businesses should carefully analyze their data protection plan and the type of personal information they handle to understand how to protect it. Once this information is discerned, businesses should adopt measures to mitigate this risk.
The consequences of non-compliance are severe. It is important to seek professional assistance to ensure company plans are implemented and targeted to the GDPR. Organizations that experience an increase in translation must stay current with new compliance measures and can partner with Dynamic Language to navigate these changes.